Instagram has revealed data on South Korea’s 2019 trends!

On December 16, Instagram announced the “2019 South Korea Trends” data in their Year in Review, which analyzed Korean Instagram users’ hashtags and accounts. The key trends this year focused around “relatability” and “sensitivity.”

This year in the K-pop category, the hashtags Korean Instagram users followed the most was “#BangTanSoNyeonDan” (BTS), which was followed by “#IU,” “#Irene,” and “#KidMilli.”

Furthermore, the top 10 Korean Instagram accounts with the most number of followers were all those of K-pop idols. The list includes all four members of BLACKPINK as well as BLACKPINK’s official account; BTS’s official account; EXO’s Chanyeol, Sehun, and Baekhyun; and BIGBANG’s G-Dragon.

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